USQ and industry: A clever collaboration

The USQ has been featured in a national publication promoting industry and university partnerships.
2 Mar 2018

The University of Southern Queensland (USQ) has been featured in a national publication promoting industry and university partnerships.

Universities Australia launched Clever Collaborations: The Strong Business Case for Partnering with Universities this week, highlighting USQ’s industry collaboration with John Deere.

USQ and John Deere have forged a partnership to work on lifting farm productivity, developing the next generation of agricultural technology– including machine automation and control such as driverless tractors.

The smarter faming partnership with USQ Research is helping growers manage their costs more precisely to maximise yields and profits.

John Deere Australian Managing Director Peter Wanckel said the collaboration between USQ and John Deere’s Intelligent Solutions Advanced Engineering Group would benefit growers in Australia and around the world.

“We are delighted to work alongside USQ’s respected researchers. Together we can provide additional tools for agriculture to feed, fuel and clothe the increasing global population,” he said.

The Universities Australia campaign encourages businesses to tap into tertiary research expertise to help growth, gain a competitive edge, reduce both costs and risks, identify outstanding student and graduate talent, and gain access to new ideas and emerging opportunities.

Making a ‘business case to business’ to entice more firms to collaborate with universities, the sector’s peak body unveiled the pitch at the National Press Club this week (February 28).

USQ Deputy Vice-Chancellor (Research and Innovation) Professor Mark Harvey said USQ was committed to research that was not only of academic relevance, but engaging with industry and contributing to innovation that benefits communities.

“Our research is focused on tackling national and global challenges affecting agriculture, natural resource management, and people living and doing business in regional areas,” Professor Harvey said.

“USQ is at the global forefront of research and we have demonstrated our capability and expertise to service industry needs in many areas.”

New modelling by Cadence Economics released this week confirmed the 16,000 companies already partnering with universities derive $10.6 billion in revenue from their collaborations.

The publication, Clever Collaborations: The Strong Business Case for Partnering with Universities, showcases 35 case studies of businesses, community organisations and governments that are partnering with universities to solve complex challenges together.

Find out more about USQ Research industry collaborations.

people standing in front of tractor
USQ’s Dr Cheryl McCarthy and Professor Craig Baillie work directly with farmers, such as third generation broad-acre farmer John Bryce.